My business Student Loan Planner has become my full time job. Millennial Moola is my fun side hustle where I get to share random thoughts about personal finance, entrepreneurship, money, and life with a community of friends and cool people. Since I launched my startup, my spending has soared along with my revenue. In the last few months, I’ve been spending $5,000 on Facebook ads.
Things were going great, and then Trump won the election and fake news on Facebook took a big part of the blame. All of a sudden, I got caught in the cross-hairs of an extremely harsh new algorithm from Facebook. Thankfully, my business survived it, but only because of my persistence fighting their automated system. I’m the poster child for why the crackdown on fake news has had a hugely negative effect for small business people like me. Continue reading “What I Learned From Spending $5000 on Facebook Ads”